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I was told, in my weekly meeting with my line manager, about a new feature on the Specsavers website. Thought I’d share…

It allows you to try on frames virtually, from the comfort of your own home which is a great idea. A customer at work today even said, that it being her first pair of glasses, she felt embarrassed trying on frames in the store with other people around so she’d try them online and come back in.

You can actually order and pay for the glasses on the website too, then you come into the store to complete the order and arrange for collection. So this is Specsavers taking on the online-only retailers of glasses.

First: upload a photo of yourself (or use the stock images). Here’s a really bad one of me I just took on my phone. Still in my uniform look…

Second: select the centres of your pupils in the photo.

Finally: try frames on by clicking the “Try” button. You can adjust where the frame is on the picture till it looks right. You can also add the frames to a list to compare them.

Here’s one of me wearing the £125 Osiris 605 frame. You can switch between different colours, but this frame only comes in black. My actual frames are way cooler than these, but they’re not on the website and we don’t have any in stock at the moment either, so there…

And you even get a copy to print out with all the frame details on it to bring into store so we can make them up for you. Shove that D&A!

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Related articles…

• Know Your Frame Choices
  
  • ^ Some useful info if you’re looking at getting new glasses..
• Specsavers focuses on automation
  
  • ^ For the open source advocates reading this…
• Specsavers focuses on Australian expansion
  • ^ One of our managers is leaving to start his own store in Aus.. Lucky git!